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2010/10/20
World EXPO Taiwan Pavilion Awarded the Yahoo! “Asia Big Idea Chair Award”
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The Taiwan Pavilion, which stole the show at the Shanghai World EXPO, received recognition for its accomplishments in both webpage design and online advertising, winning two major awards. “The official website of the Taiwan Pavilion” was presented with the “Best Integrated Campaign” award of the 2010 Yahoo! Asia Big Idea Chair Award, while the “Online World Expo Taiwan Pavilion” was awarded the “Golden Pin Design Award” under the Ministry of Economic Affairs in Taiwan.
Yahoo! Big Idea Chair Awards 2010 is one of the most important events in Asia’s online marketing and internet PR industry. This year, several hundred entries were received from websites all over Asia. The official website of the Taiwan Pavilion (www.expo2010taiwan.com), was awarded the “Best Integrated Campaign” award with its two campaigns, “Goodwill Ambassador Online Election” and “Bless Taiwan. Let Dreams Fly.” Other recipients of the award include multinational corporations such as Pepsi Cola, Ford Motors, Brands and Intel.
In addition, the Online World EXPO Taiwan Pavilion (VR.expo2010.taiwan.com) also received the “Golden Pin Design Mark” from the Ministry of Economic Affairs in Taiwan, which is the most honorable award in the design field in Taiwan. The “online expo” is one of the unique features of this year’s World EXPO, allowing those who could not attend the EXPO to explore the park through virtual space. Among the 300 online pavilions, the “Online World EXPO Taiwan Pavilion” is very popular among internet users and remains one of the top 10 most visited online pavilions. This can be mainly attributed to its leading 3D virtual reality technology, thoughtful interface design and rich content.
In fact, judging from many of the mainland’s major websites and online discussions, the Taiwan Pavilion is indeed the best pavilion of all. Apart from remaining one of the top 10 most searched pavilions on Baidu, on one of the mainland’s biggest consumer guides websites, www.dianping.com, the Taiwan Pavilion was ranked 1st with a rating of 4.5 stars out of 5 in a 358-people survey on the pavilions of the World EXPO.
The Taiwan Pavilion received the highest recognition in terms of both professional awards and support from the general public. The Shanghai World EXPO will close on 31st October. Would you like to visit the magnificent Taiwan Pavilion? You are welcome to visit the Taiwan Pavilion official website and the Online World EXPO Taiwan Pavilion website. |
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